A 501(C)(3) RESEARCH NONPROFIT

Science-Based Landscape Water Reduction for the Modern West.

The Plant Institute Inc. researches and deploys advanced canopy management, irrigation optimization, plant physiology systems, and water-smart education programs designed to reduce outdoor landscape water demand while improving plant health and urban environments.

The same residential backyard, before and after JLB Canopy Management. Left: a sparse stressed tree with cracked soil and a sprinkler misting water into evaporation. Right: the same tree six months later with a full layered canopy and lush green turf.
30 to 60% Design-standard landscape water reduction across the JLB program.
Before: default pruning, untuned controller, unmanaged plant water demand. After: JLB canopy management, irrigation tuned to plant demand, recalibrated controller.
60%+Of residential water in most Western U.S. homes is used outdoors
Historic lowsColorado River Basin storage
30 to 60%JLB design-standard landscape water reduction
12 monthsMeter verification on every JLB project
THE PROBLEM

In arid-region homes, landscapes waste more water than anything else.

Outdoor irrigation is the single largest residential water expense in most arid and semi-arid regions, and most of it is engineered wrong.

60%+

of residential water in arid-region homes is used outdoors.

Landscape irrigation, not showers, dishwashers, or toilets, is the single biggest residential water line in most Western U.S. utilities.

20 to 40%

evapotranspiration losses are typical on poorly pruned canopies.

Research on canopy structure and irrigation efficiency consistently finds that shade architecture and irrigation tuning are the dominant levers on landscape water demand.

Historic lows

on the Colorado River Basin.

Every city tied to the Colorado is under conservation pressure, and most are passing it to property owners through tiered rate increases.

HOW WE REDUCE WATER

What is the JLB Canopy Management System?

The JLB Canopy Management System is a research-based protocol for reducing a landscape's water demand at the canopy and irrigation level. We do not install artificial turf. We do not rip out your yard. We engineer the canopy you already have and tune the irrigation that runs underneath it, working alongside our GreenRx soil and irrigation optimization protocol.

JLB Canopy Management System™

Engineer the canopy. Reduce the demand.
  • Structural pruning designed to reduce evapotranspiration load.
  • Layered canopy architecture that creates self-shading microclimates.
  • Keeps mature plants within the bounds set by the landscape, and never requires removal.

GreenRx™ Plant Optimization Protocol

Diagnose the landscape. Prescribe the fix.
  • Soil-zone diagnostics: infiltration, compaction, root-zone health.
  • Irrigation flow and nozzle adjustments tuned to match each plant's actual water demand.
  • Irrigation-controller recalibration paired with the optimized plantings already in place.
THE PROCESS

From first call to verified savings in four steps.

Free Water Savings Analysis

We overlay satellite canopy mapping on your address and return a written ballpark reduction forecast. No cost. A property-specific number requires the site walk in step 2.

Site walk & soil diagnostics

A JLB-certified field researcher visits the property, takes soil cores, measures canopy density, and audits the irrigation controller.

Custom JLB + GreenRx prescription

You receive a plant-by-plant, zone-by-zone plan with projected gallons saved and payback period.

Implementation & verification

JLB-certified crews execute. We monitor water-meter data for 12 months and publish a verification report.

PROGRAM DESIGN STANDARDS

Our reduction targets, and the research behind them.

Our program is designed around peer-reviewed canopy-management and irrigation-efficiency research, and scoped so every project includes a 12-month post-install verification, not just an estimate.

30 to 60%Design-target landscape water reduction, project-level
12 monthsPost-implementation meter verification on every project

Reductions are design targets, not guarantees: we never control 100 percent of how your irrigation controller is operated after install, so we cannot promise an outcome we cannot enforce. We publish results from our active measurement cohort as projects reach 12 months post-install.

MEASURABLE IMPACT

How a JLB-optimized yard compares to standard and xeriscape options.

Three single-family residential landscape options, side by side. A standard irrigated yard, a full xeriscape conversion, and a JLB-optimized yard. The numbers are expressed in both gallons and acre-feet, the unit water districts use when they plan supply.

Landscape type Annual water use Acre-feet
Conventional landscape 104,000 gallons 0.32 AF
Xeriscape landscape 48,600 gallons 0.15 AF
JLB-optimized landscape 56,550 gallons 0.17 AF

Representative single-family residential figures used in JLB program design modeling. The xeriscape row reflects rock or synthetic conversion at footprint scale. The JLB-optimized row keeps living canopy and turf, reaching close to xeriscape water savings without the heat, ecological, and aesthetic cost.

WHY TRADITIONAL XERISCAPING FAILS

Removing your lawn for rock or synthetic turf usually makes everything around it worse.

Conventional xeriscape (turf removal followed by rock mulch or artificial turf) saves water on its own footprint, but it radiates heat into the adjacent canopy, accelerates transpiration on the remaining plants, raises the urban heat island, and undermines the very water savings the conversion was supposed to deliver.

ROCK MULCH

High thermal mass

Rock absorbs solar radiation through the day and re-radiates it as long-wave heat into adjacent plants for hours after sunset. The surrounding canopy responds with elevated transpiration, which raises the water demand of every plant near the rock. The savings on the rock footprint are partially eaten by the higher demand next to it.

ARTIFICIAL TURF

Surface temperatures above 150°F

Synthetic turf in direct mid-summer sun routinely exceeds the surface temperatures of natural turf, asphalt, and even rock mulch. That is high enough to be unsafe for direct contact and high enough to heat-stress everything growing next to it.

BETTER ALTERNATIVE

Optimization, not removal

JLB canopy management plus GreenRx soil and irrigation tuning reaches near-xeriscape water savings while keeping the living canopy, working turf, and ecological function the yard already has.

RESEARCH BASIS

Grounded in public data and peer-reviewed research.

We publish methodology alongside outcomes. Our baseline water-use assumptions, climate normals, and reduction targets come from the public data sources below, cross-referenced with peer-reviewed canopy, transpiration, turf, and urban-heat research from leading research institutions.

FEDERAL DATA

USGS

Hydrologic data, terminal-lake elevation records, watershed inflow measurements, and arid-region groundwater monitoring used in our acre-foot modeling.

FEDERAL DATA

USBR

U.S. Bureau of Reclamation reservoir storage and Colorado River Basin allocation data referenced in our supply-side context.

STATE DATA

State Divisions of Water Resources

Municipal and industrial water-use reports, outdoor-use percentage, and per-capita benchmarks from the state agencies in our service regions.

RESEARCH

Utah State University Extension

Landscape, irrigation, canopy, and soil research applicable to high-desert and arid-climate residential horticulture.

RESEARCH

Arizona State University

Urban-heat-island research, microclimate science, and arid-region horticulture science from ASU's Sustainability and Urban Climate programs.

RESEARCH

US Forest Service

Urban forestry, canopy thermal, and tree-water-use research relevant to municipal-scale heat and water management.

FEDERAL IMAGERY

NASA Earth Observatory

Public satellite imagery and analysis of regional drought, reservoir storage, and terminal-lake conditions.

RESEARCH

Canopy & transpiration literature

Peer-reviewed studies on plant canopy density, transpiration rates, and how leaf surface area and shade architecture affect outdoor water use.

UTILITY DATA

Regional water districts

Rate structures, restriction calendars, and rebate program details from the utility districts in cities where our work is active.

Rounded ranges throughout are framed as program design standards, not measured outcomes or guarantees. The Plant Institute Inc. publishes its methodology and current cohort data in its forthcoming Annual Impact Report.

OUR MISSION

Cut landscape water use across yards by measurable margins, without removing the landscape.

Research-first

We publish methodology before we publish results. Our reduction forecasts are built from peer-reviewed canopy, transpiration, and irrigation-efficiency research, not marketing.

Verified at the meter

Every project includes a 12-month post-install verification using the homeowner's or property's own meter readings, taken on the same date one year apart. Not modeled estimates.

EDUCATION & CERTIFICATION

Become JLB-certified, homeowner or professional.

JLB Certification is our education and credentialing program. We teach the canopy management, irrigation optimization, and plant physiology methodology that drives 30 to 60 percent landscape water reduction. The homeowner track is for owner-operators who want to apply it themselves. The professional track is for landscape contractors, arborists, and irrigation pros who want to deliver it to their clients to a research-backed standard.

TRACK 1

Homeowner Certification

  • AudienceOwner-operators of single-family residential property
  • FormatSelf-paced online modules plus a field verification (before-and-after meter readings and photo documentation)
  • DurationApproximately 8 to 12 hours of coursework, with a year-out follow-up reading
  • OutcomeApply JLB to your own property under JLB guidance, with documented results
MUNICIPAL & HOA PROGRAMS

Scale the methodology from a single yard to a city corridor.

Our largest impact comes from corridor-scale and citywide deployments. We design pilot programs, deliver grant-compliant data packages, and publish results the city or partnering entity can defend publicly. Our pilot tiers are sized to produce a statistically valid sample, so the results survive an audit. The 2026 cohort is open.

SEED PILOT

500 to 1,000 parcels

One conservation-pressure corridor, 4 to 6 months, JLB absorbs a portion of cost under research-partnership status. Sample size is set to filter outliers and produce a statistically valid result.

VERIFIED PROGRAM

1,000 to 2,000 parcels

Multi-corridor, multi-season, blended grant-to-entity funding. USBR WaterSMART and state water-resource grant alignment.

CITYWIDE DEPLOYMENT

2,000+ parcels

Full residential or mixed audience, blended federal, state, and utility capital funding, 24 to 36 months.

Request a Pilot Program

ESTIMATE YOUR NUMBERS

See your projected water savings in 30 seconds.

This calculator uses JLB's design-standard reduction ranges. Your written Free Water Savings Analysis produces a property-specific forecast.

500 sqft8,000 sqft500k
$50$240$10k

Your projected savings

Annual gallons saved
Annual dollars saved
Projected reduction
Est. payback

Estimates use JLB's published design-standard reduction midpoints. Your written analysis produces a property-specific forecast based on a site visit, soil cores, and canopy and irrigation audit.

Get my verified analysis

Common questions.

Are you a landscaping company?
No. The Plant Institute Inc. is a 501(c)(3) research-based nonprofit. We conduct landscape water-reduction research and deliver it through the JLB Canopy Management System and the GreenRx Plant Optimization Protocol. Implementation is carried out by JLB-certified field teams under research protocol.
Will I have to remove my lawn or trees?
In nearly all cases, no. Our first principle is canopy retention. The JLB system makes your existing plant material more efficient. GreenRx only recommends correction where the irrigation or plant placement can actually be corrected to match the local precipitation curve.
How is this different from xeriscaping?
Xeriscaping is a replacement strategy: rip it out, rock it over. Our approach is an optimization strategy: keep what works, engineer it better, and correct only what can be corrected to match the local precipitation curve. Same or better curb appeal, with a 30 to 60 percent design-target reduction.
Is there a cost to the initial analysis?
The initial online analysis (the written forecast based on satellite canopy mapping and the information you provide) is free. The on-site site walk, soil cores, and canopy and irrigation audit are part of a full project scope.
Do you work with cities and utilities?
Yes. Municipal partnerships are a core program. We design pilot programs at a statistically valid scale (500 parcels and up), deliver grant-compliant data packages, and publish results the city or entity can defend publicly.
Where do you operate?
We work across the Wasatch Front and St. George in Utah, and we are actively expanding pilot and grant work to other Intermountain West regions and Central Florida. Direct field implementation is currently in the regions we can reach in a few hours' drive.
Are contributions tax-deductible?
Yes. The Plant Institute Inc. is a 501(c)(3). Programmatic fees and contributions directly fund our field research, certification curriculum, and verification work.
GET YOUR ANALYSIS

The water you're wasting has a number. We'll send it to you, free.

The online forecast is free: a written reduction estimate within 5 business days, no sales call. The on-site site walk and audit is a separate, paid step.

501(c)(3) nonprofit. 5-day turnaround.

Free Water Savings Analysis

We reply within one business day.

🔒 We never sell your data⏱ Reply within 1 business day📊 Nonprofit